Based on the initial breadth of view evaluation, together we create a quarterly strategic plan and calendar aligned with business results.
Evaluating The Foundation - Holistic Approach
We start at the root, conducting a holistic evaluation of every part of your current marketing strategy including, team structure, value perception, vendors, web site audit, software and systems, promotions performance, branding, messaging, brand sentiment, PR strategy, KPI's, social media strategy and reporting.
BREADTH OF VIEW
Channel-Specific Media Planning (social media and google ad campaign strategy and campaign management to drive online and on-premise sales), graphic design, copywriting, ROI Analysis
Search Engine Optimization
Local SEO strategies to ensure maximum visibility
Social Media Management
Personality and content strategy development, channel-specific strategies and content development, influencer marketing, guest engagement standards and protocols, analysis and optimization.
Implementation - Campaign
Plan implementation and execution of strategies and tactics.
Ongoing review management. Creating review response templates without losing the personal approach. Implement SEO tactics on responses using specific keywords.
Track and measure ROI of every initiative.
Creative design, photography and video for web, social, e-mail, display, and in-store
We help clients assess, procure and adopt new technologies to drive business value.
We enhance and build your reputation through our broad media relations.
We build restaurant websites that sell.